Commissioned, co-ordinated and managed by the Newquay Business Improvement District (BID), the upbeat, one and half minute long video highlights the plethora of relaxing, exploration, invigorating and thrill-seeking activities on offer in Newquay as well as featuring some of the fantastic local cuisine that entrepreneurs are creating in the Cornish resort.
As part of Newquay BID’s ongoing marketing and communications delivery strand, the film had cost a total of £5,000 to produce which equates to £11.36 per BID member and can now be used as a marketing tool that local businesses can push out across their digital platforms. The film is available for all businesses to use and the BID is encouraging all businesses to like and share the film via the Love Newquay facebook page.
Eve Wooldridge, BID Manager said: “The sheer number of views that we have had this week is a testament to how popular Newquay is and how the film has captured Newquay perfectly. As a visitor destination we are able to gain a huge amount of information about our customers from the outreach of this film and the Love Newquay page. This will dictate how and to who we promote Newquay for the next five years. We are currently working with Dogbite media who produced this film to gain some new footage for 2016, so that we can keep the momentum going. If any Newquay businesses are unsure how to use the film to promote themselves and the town via social media or through their website, then please get in touch and we will be more than happy to advise”.