BALLOT PAPERS ISSUED TO NEWQUAY BID-MEMBER BUSINESSES
‘Sustaining Newquay as a leading visitor destination for tourism, business and living to create a progressive, adaptable and resilient economy.’ (Newquay BID’s Vision)
Newquay Business Improvement District (BID)’s member businesses are set to cast their votes marking the start of the not-for-profit organisation’s third-term renewal ballot process (week commencing 9th November 2020). Businesses will have received their ballot papers in the post on 9th November and have a 28-day period to cast their simple ‘yes’ or ‘no’ votes, dictating whether they want Newquay BID to continue with its work for another five-year term.
The postal ballot will close on December 10th at 5pm with the result being announced on December 11th. If the vote is successful, the third term of Newquay BID will commence on April 1st 2021. Newquay BID’s business plan is available to view via Newquay BID’s website at: https://www.newquaybid.co.uk/wp-content/uploads/2020/10/Newquay-BID-Third-Term-Business-Plan-2021-2026.pdf. This is a deep and comprehensive outline of how the organisation will strengthen Newquay’s economy and visitor experience from 2021 to 2026.
Developed in collaboration with proactive local businesses, the detailed document outlines the BID’s 2021-2026 plans and ambitions, centring around four main objective areas;
- Cleaner, Greener and Safer
- Business Support and Representation
The BID’s strategy will maintain Newquay’s standing as a leading year-round destination through local, national, and international marketing campaigns and PR. Under the new plan, the team will also sustain and grow the vibrant Newquay events scene, create a cleaner, greener, and safer Newquay and represent the best interests and voices of levy paying businesses through ongoing and new partnership working groups.
A ‘yes’ vote will mean that this business plan and the initiatives within it can be activated and delivered. A ‘yes’ will also not only secure circa £150,000 per year over the next five years to spend on re-investing into the town, but the BID team will also simultaneously look to secure additional funding via grants and match-funding opportunities as and when the economy allows. Without the BID, none of this will be possible.
During this critical renewal period, many of the town’s businesses have expressed their support of Newquay BID, its successes to date and pivotal plans to continue driving Newquay forward on its upward trajectory.
Neil Hallam, Partner of accountancy firm, Crane and Johnston said, “Running a busy accountancy firm, it’s really important to me that Newquay is a welcoming and attractive town which benefits both our clients and employees. The BID has done a great job in making progress on this and I for one would like to see their work continue for the next five years.”
Steve Trudgeon the Regional Manager for Miller Countrywide (covering Newquay) said, “We are very supportive of Newquay BID. We fully recognise the work it has done for the town over the years and naturally want to help ensure they can continue with this increasingly valuable activity. As our name suggests, we are a nation-wide organisation and as a business we totally see the benefits that BIDs have on us and the locations in which we are based. The whole company has seen the paybacks that Business Improvement Districts bring. Whether that is through improving the aesthetics of their destinations through development and regeneration projects, supporting the business community through additional PR and marketing or generally enhancing experiences for residents and visitors through projects and events, it is all great stuff!”
Ian Jones, Area Manager of the British Heart Foundation said, “The ShopWatch scheme is imperative to us and provides additional security in Newquay and reassures many businesses. It keeps us linked in with both Police and CCTV and is a great deterrent for potential shoplifters. Safety is key for both our customers and staff and it’s great to see that Newquay BID is working hard with agencies to tackle anti-social behaviour on a ground level.”
Over the past ten years, Newquay Business Improvement District (BID) has established itself as an integral catalyst, a constant business and community support provider and a key driver for new businesses relocating to the town. The not-for-profit organisation is also a vital body providing ongoing powerful local, regional and national advertising, media, digital communications, PR and marketing campaigns for Newquay.
In the past decade, it has created and delivered a new and exciting brand for Newquay as a coastal-cool, contemporary destination. The rebrand has been accompanied by a fulfilling programme of marketing activities, and ongoing significant PR and publicity including a set of targeted advertising and press trip campaigns. It has built up a 44k strong social media following with an estimated reach of over five million users, generated over 400 features in local, regional and national media for businesses, arranged 50+ press trips, with 100+ businesses represented, resulting in £2,000,000+ worth of media coverage and exposure.
For more information on Newquay BID, its achievements, initiatives and projects to date, please visit: www.newquaybid.co.uk.